To face the challenges brought by the digital mobile era, three focuses were identified.
The first focus is “cross-industry talent cultivation,” aiming at digitally integrated marketing and international management training for better cross-industry services.
The second focus is “strengthen industries’environment for development.”Diversified advertisement technology application and new types of advertisements will lead the way to cross-industry value adding innovations.
The third focus is“international promotion and marketing.” Through hosting and assisting international conferences, masters of digital technology and advertisement are invited to share new trends in cloud computing and digital marketing. Taiwan’s advertisement industry’s global position and image will certainly step a level up.